"As far as intimidating shopping experiences go, fine jewelry ranks pretty high. Steep prices are one thing, but then there’s the carats, the karats (there’s a difference!), the color, the clarity . . . and you never really know what you’re paying for, either. Here to simplify the process—and offer beautiful, high-quality fine jewelry for fair prices, too—is Noémie, a direct-to-consumer label."

"A new luxury jewelry brand is striving to create a fine jewelry shopping experience that is accessible (and even enjoyable) for all. Noémie, a new direct-to-consumer fine jewelry brand, has made it its mission to make the fine jewelry buying process as seamless and efficient as possible. "

The Collection

"The brand’s name represents its targeted customer — a woman who spends her summer at a house in a small town off the coast of Maine. She’s also a traveler, spending part of the year in Tangier. She can be collecting fabrics from Ghana, or visiting an obscure monastery in Mongolia. She also has an apartment in New York, but can’t be tied down to any one place. And while she knows the best place to dine or shop, she’s not interested in the latest trends."

"One of the best parts about shopping through Noémie’s website is right below their price they share what you would pay if you were to shop the traditional retail route. On average, Noémie saves customers around 60% compared to full fare"